Communications services for Stollery Children's Hospital, provided by g[squared]

In today’s hyperactive media environment, it can be hard to make your voice heard. To cut through the noise, you need a clear, powerful message that’s been crafted to resonate with its intended audience.

We apply this logic to everything we do for our clients, from website development and digital advertising to media relations and stakeholder engagement—and we get results.


Once we’ve developed a marketing strategy tailored to your brand, business goals, industry and target audiences, we get to work crafting messaging that will bring your vision to life.

For the past 22 years, g[squared] has provided comprehensive communications services to local, national and international clients spanning a variety of sectors and industries.

Our communications services include:

  • Web/social media content development
  • Effective copywriting for advertising and other marketing materials
  • Experiential marketing
  • Sponsorship/partnership development
  • Media relations – media releases, targeted story pitches and media training Public relations
  • Event management
  • Stakeholder engagement
  • Crisis management

Want to try something that’s never been done before? We have the know-how, innovative thinking and contacts to make it happen.


We’re proud of the work we do at g[squared]™. Every member of our team is committed to continually refining processes and redefining what’s possible to deliver the best results for our clients. We never settle for ‘good enough’, and the proof is in our work.

Check out some of our projects. We think you’ll like what you see.


Whether your primary goal is to build brand awareness in an existing market, boost sales in a new market or persuade people to take a specific action, our team of storytellers and problem solvers can find solutions to your challenges.

We’ll work with you to create messaging that reflects your brand and your competitive advantages, find the right voice for your audience, and deliver your message through the right channels.