With a love of vocabulary and proper punctuation, becoming a writer was kind of a calling for Lisa. For the last 16 years, she’s provided content for everything from creative campaigns, strategic plans, websites, blogs—the list goes on and on (and on). Her experience has enabled her to provide messaging that compels others to take action.
As an English major graduate from Concordia University, Lisa took her degree and applied it to her Director of Marketing position for Hudsons Taphouse. From there, she stepped into the world of advertising and hasn’t looked back since.
Over her lifespan as a copywriter, Lisa has split time between freelancing and working at various internal and external agencies, including Calder Bateman, ATB Financial, Alberta Motor Association, RED and of course, g[squared]. During her time with us, she’s collaborated on projects including Stollery Children’s Hospital Foundation, City of Leduc, Faber and more.
When she isn’t sitting in front of a laptop, Lisa can be found catering to her senior doggy, brunching, or spending time with friends and family.