As someone who is a true ‘big picture thinker’, Gary plays an instrumental role in the development of each strategic marketing plan developed at g[squared]. Gary graduated from Dalhousie University with a Bachelor of Commerce, majoring in marketing, and has been honing his strategic and analytical skills for over two decades. His naturally curious mind, genuine love of people and his thoughtful nature give him an intuitive insight into human behaviour.
As the leader of our digital marketing team, Gary possesses an in-depth experience with website analytics tools and full website development. He aligns cross-department team strategies for key SEO and online advertising activities and goals and drives SEO decisions for the team using his knowledge of ranking factors and search engine algorithms. He is skilled in competitor research and analysis for a variety of industries and understands the critical importance of ROI in paid search campaigns. Gary and his team are very well positioned to advise you on how to boost your online presence organically and cost-effectively. In his 14 years with g[squared], Gary has made an impact on companies such as Qualico Communities, Jayson Global, Cougar Drilling Solutions and The Organic Box.
When they’re not navigating their versatile, cutting-edge marketing firm, Gary and Glori are actively engaged with their four amazing kids. Occasionally, when he needs to unwind, Gary will slip on the shades, crank up the music and cruise in his beloved, customized 2005 Mustang.
Search Advertising – Mobile Advertising – Video Ad Advertising – Display Advertising – Shopping Ad Advertising – Analytics Certified